Direktlänk till inlägg 24 september 2010

French luxury label Louis Vuitton is doubling the size

Av xc zhao - 24 september 2010 05:01

French luxury label Louis Vuitton is doubling the size of its Lenox Square store — a rare sign of confidence in a high-end Buckhead market clubbed by the Great Recession.

The retailer, part of the France-based luxury company Louis Vuitton Sale Moet Hennessy Louis Vuitton SA, will remake its Lenox Square location into a global store — one of about a dozen in the chain and one of the largest in the United States. Outside of a couple of stores on the West Coast, and the store in New York, this will be one of the biggest for us, said David Goubert, vice president of stores at Louis Vuitton. That tells you how much we believe in this market, and how much we want to invest here.

Louis Vuitton Bags, known for its copper-colored leather bags that often cost more than $1,000, plans to open the new 10,000-square-foot Lenox Square location as early as December. As part of the remake, the store will carry apparel for the first time and expand some of Louis Vuitton's high-profile design concepts, such as its bags bar, a showcase for the various styles of its iconic bag styles, and its VIC rooms, a more exclusive Louis Vuitton Handbags shopping experience for its most passionate — and loyal — customers.

The expansion comes on the heels of another Replica Louis Vuitton positive sign in the luxury market in Buckhead. In July, developers of the posh St. Regis Atlanta hotel and residences obtained new financing from blue chip investment bank Morgan Stanley. Such success stories have been hard to come by in Buckhead, Atlanta's priciest market, a center of high-end homes and shopping. The Mansion on Peachtree, the luxury condo and hotel in Buckhead, was foreclosed upon earlier this year at a quarter of its $250 million price tag and put back on the market for $80 million. Meanwhile, the $1.5 billion Streets of Buckhead, which is supposed to be a slice of Rodeo Drive on Peachtree, has been stalled by a lack of LV financing.

 

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